Uniquely Singapore Logo

Uniquely Singapore Logo. a generiCity project Logo Unveiled This project is an architectural investigation of Singaporean spaces as generic The project seeks to consolidate a rereading of Singapore’s urban spaces that differs from /reacts to the dominant image of unique as enforced by tourism literature.

Kuan Yew Singapore though small has its place in the world map Singapore is ideal to nation brand because it has most of the elements of nation branding The Singapore Tourism Board has adopted different policies and strategies to promote and champion Singapore It includes brand taglines like Uniquely Singapore Author F Woo YeeCited by Publish Year 2009.

Singapore Tourism Board rebrands tagline Uniquely Singapore

In a press statement Low said that the YourSingapore tagline is a natural evoultion of Uniquely Singapore branding He also said that in order to differentiate Singapore from a crowded destination marketing STB has to “embrace global trends and shift in media consumption” and that is the primary reason why STB has put digital at the heart of its marketing communications.

Singapore Logos Singapore Logo Maker BrandCrowd

“Uniquely Singapore” was the destination brand of Singapore from 2004 to 2010 [1] Launched by the Singapore Tourism Board (STB) the tagline was used to market Singapore as a unique tourist destination where aspects of a modern living environment coexist with the traditions and cultures of a multicultural society [2].

Uniquely Singapore? a generiCity project Logo Unveiled

“Uniquely Singapore” and “YourSingapore”! Brand and rebrand! 2004 and 2010! From the economic point of view Singapore has grown exponentially in the last half century.